Go.Compare, Carwow link in educational partnership


Go.Compare and Carwow have launched a strategic 12-month partnership to help inform customers on insurance.

The new partnership, the first of its kind in the new and used car marketplace, will include a hub with useful information on the Carwow site and tips from Go.Compare in the Carwow newsletter. The guides will include Go.Compare information about how to lower insurance costs.

Sepi Arani, commercial director at Carwow, said: “When two of the country’s best loved and largest marketplaces come together, great things happen for UK customers. With over 3.5m consumers coming to our site every month, our mission to support them through the entire car changing process, whether that be buying or selling their car, or making use of the associated services such as insurance, naturally meant a partnership with Go.Compare was the perfect choice.

“Now more than ever, with the rise of electrification, new brands on sale and the continued desire from consumers to get the best product for their specific needs, getting the right level of cover from the right provider at the best price is key and no one does this in a more positive way than Go.Compare.”

Paul Rogers, director of marketing at Go.Compare, said of the partnership: “We’re absolutely thrilled to be partnering with Carwow to launch this hub and provide its customers with educational information about all things insurance.

“Insurance is a significant cost for anyone who has a car, and at a time when insurance premiums are still increasing, we are finding that more and more motorists want to take control of their costs, understand how their policy works and make informed decisions about the cover they need. As part of this partnership, we will be providing Carwow customers with useful guides and practical information that will help with all of this.”



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